Sesame Street to Focus on Autism

The nonprofit behind Big Bird, Elmo and Abby Cadabby is launching a new effort to reduce stigma surrounding kids with autism and help those with the developmental disorder learn life skills.

Through a new initiative dubbed “See Amazing in All Children,” Sesame Workshop said it will create digital tools to help children with autism learn to play with others and complete everyday activities like brushing teeth, getting dressed and trying new foods.

In addition, the organization said it will use Sesame Street’s brand and characters to educate the public about autism and emphasize that kids on the spectrum are much like their typically developing peers.

“This has become one of the most widely-discussed topics in childhood development, yet we have found that there’s a lack of understanding among the general public about children with autism,” said Jeanette Betancourt, Sesame Workshop’s senior vice president for community and family engagement. “Sesame Workshop has a long history of addressing diversity, acceptance and inclusion, and we felt we could play a critical role in reducing misconceptions by highlighting the commonalities children with autism share with all children.”

Beyond its efforts aimed at children, Sesame Workshop said it also plans to work with Exceptional Minds, a Sherman Oaks, Calif. vocational center that teaches young adults with autism computer animation and post-production skills, to help create content.

The original article was published here on Disability Scoop:  https://www.disabilityscoop.com/2014/04/04/sesame-street-autism/19257/

Together, we can unlock your child’s potential

Related News

11/04/2022

Tips for Picky Eaters and Introducing New Foods

Children with autism may be labeled picky eaters, but the truth is that they face a unique set of challenges around mealtimes. Discover helpful tips on introducing new foods and expanding your child’s diet in a way that is more enjoyable for everyone at the table. Tips for Introducing New Foods and Healthy Eating Habits […]

Read more

10/11/2022

Games and Activities for Children with Autism, Asperger’s and Sensory Processing Disorders

Sensory activities involve toys, games and activities that stimulate the senses. Sensory play is important for children with autism spectrum disorder (ASD) who often struggle processing sensory information. Children with autism are often sensitive to certain sounds or lights, or even certain textures. Sensory activities for kids with autism are important to help regulate the sensory […]

Read more

09/14/2022

Autism Friendly Camps in Indiana

Autism and Disability Camps and Summer Programs Below is a compiled list of camps and summer programs all over Indiana that cater to children with autism, as well as children and adults with other disabilities. Click on the links below to visit the website of a camp in your area. Camp Red Cedar Close to […]

Read more